Designing Logos

Designing logos is a challenging task, but we enjoy the process, working with our clients and seeing the style and personality of a logo develop or transform. The solution often appears simple, clean and "easy" however hours of work are spent refining, editing, and tweaking. A logo needs to work small on an ad or business card and at the same time large on an exterior sign or billboard. The color needs to be consistent for use on the web, for digital printing and in paint colors. And most important the logo needs to speak to an audience and be memorable, as it is often the first impression for a business.

At Fyfe we've designed hundreds of logos over the years. One of our most recent logo designs is for a new restaurant, 80 Thoreau, that is opening in Concord, Massachusetts this spring. 80 Thoreau's menu will be a mix of  New England ingredients and traditions embellished with French techniques. If you are in the neighborhood, stop by for a bite to eat this spring.

We have more logos in the works so watch for new updates to our portfolio.